Short-form video streaming app TikTok has announced its plan to recruit partnership managers from Nigeria, South Africa and Kenya.
According to information provided by the firm on its career page, it’s revealed that the firm is seeking to recruit into the following positions, Content Partnerships Manager – Lifestyle & Education, which “can be based in South Africa, (Lagos) Nigeria, or Kenya”
“The Content Partnerships Manager for Sub-Saharan Africa will be responsible for implementing strategy and spearheading localisation to grow the lifestyle and education vertical. The vertical includes categories like fashion, beauty, food, travel, motivation, and other instructional content,” the listing said.
An opening for Business Development Manager – Distribution, SSA, notes that the content creation platform is focused on “telecom, product/developer, and connected screens, with ongoing opportunity to engage in other spaces and other verticals.”
The position is designed to help deliver commitment to regions that have not been properly catered to but make up an influential part of the app’s content. TikTok intends to champion and understand these regions’ content creators.
Statista shows that Tiktok makes up 47.7 per cent of Nigeria’s 34 million social media users.
The app was the most downloaded app worldwide in the first three months of 2022, with Sensor Tower reporting that TikTok was downloaded more than 175 million times between January and March.
To qualify for the listed positions, listed below are the requirements
A Bachelor’s degree or a higher qualification, with a minimum of 4+ years in an external facing partner role or creator facing experience in TV/media or Internet, working with talent and content creators.
Demonstrated experience identifying, negotiating, and executing content partnerships. This is not an advertising or sales role.
An interest in lifestyle and education across Sub-Saharan Africa and the ability to influence others in the space.
Existing relationships with a network of top creators, influencers, brands, publishers, institutions, and content partners within categories such as fashion, beauty, food, travel, motivation, and other instructional content lead them towards partnership.
A deep understanding of the publisher and creator culture.
Exceptional communication and presentation skills.
Comfortable providing partner support over the phone, email/web, and in-person.
Proven track record of operating independently, demonstrating creativity, strong attention to detail, and managing multiple projects simultaneously.
The ability to adapt to business needs and work in a fast-paced environment and be able to work in a multicultural environment.
